Coca-Cola commissioned
us to build a brand experience at the Houston Livestock Show and Rodeo. The build was composed of two installations. We built a meet and greet booth for the professional cowboys to sign autographs. Coke also had us build an enormous 14-foot horseshoe that had a floating acrylic sign inside of it. The Horseshoe was an excellent tool to engage customers with the Coca-Cola brand experience. Thousands of guests took photos with the Horseshoe which correlated into thousands of social media posts.
The booth was completely custom built from scratch, we sourced all the props inside the booth and handle all the digital printing.
